Environmental design that does more than make a statement
Our approach to branded environments considers every possible area of communication: wall murals, floor graphics, ceiling banners—as well as digital displays, lighting and even vehicle wraps. McDill sources unique materials from Milwaukee-based and national providers, designs the environment to get the maximum impact for your budget, and partners with manufacturers and installers to realize your vision. We believe branded environments should do more than make a statement; they should start a conversation.
Signage that simplifies wayfinding
Help your customers, employees and guests move through your space with confidence, from street to parking lot and lobby, to interior offices, showrooms and even manufacturing areas. Color and type selection focuses on providing clear directional signage—and always, with every sign, promoting your brand identity.
Environmental graphics that inspire
McDill draws on the full branded environments arsenal to bring you the most appropriate solution, be it for a retail pop-up or a formal corporate headquarters. Our designers and copywriters create banners and wallpaper, window and floor graphics, integrated and standalone displays. We work with your existing building structure to deliver cost-effective, floor-to-ceiling transformations. We’re also delighted to join you during the construction phase, conceptualizing the space from scratch, as we did for Northwestern Mutual. The result: a space that welcomes employees and visitors and puts your mission and vision into action.
Tradeshow booths that get attention
Stand out on a crowded tradeshow floor with environmental graphics and displays that encourage attendees to enter your booth. Our custom tradeshow design services help you make the most of your exhibit’s footprint, taking advantage of the latest digital media and display technology—incorporating interactive videos, walk-through displays and even virtual reality. Your tradeshow booth is designed for efficient production and transportation, delivering a positive experience and a positive bottom line.
Unique displays that invite interaction
From corporate history timelines to traveling exhibits to employee and donor recognition walls, we design displays that pull viewers in. Our graphic design team creates panels, plaques, kiosks and more to fit your space and brand. Modular design makes it easy to apply graphics across spaces and locations, and simplifies display transportation and installation. See our work for Xylem.