A polished, professional marketing video doesn’t have to be a major production. Through a smart combination of powerful motion graphics, existing video footage, a good script and quality audio, McDill can create a video that’s compelling, informative, entertaining – and means business.

Take a look at two recent projects we took from initial concept through development.

Exelis is a global defense, aerospace and information system company with a broad product offering and a large customer base. When the company needed a video to spotlight its line of products for the intelligence community, they turned to McDill. By utilizing existing Exelis footage with carefully chosen stock video, we went to work creating robust motion graphics that supported the product-specific script. The result is a terrific video that illustrates a complex defense system operation.

University School of Milwaukee is recognized as one of the top college preparatory schools in the U.S. Each year the school solicits donations through its Annual Giving Program to supplement operating costs not covered by tuition. To support the appeal McDill produced an informational video using a playful blend of motion graphics, music, sound effects and existing photography for a communication piece that is engaging and memorable.

If your marketing communications plan is in need of a visual or video boost, and your budget isn’t ready for a major production, call McDill and let us put something in motion for you.